YouTube is asking the U. It additionally required YouTube creators to now properly identify any child-directed content on the platform. To comply with the ruling, YouTube created a system where creators could either label their entire channel as child-directed, or they could identify only certain videos as being directed at children, as needed. Videos that are considered child-directed content would then be prohibited from collecting personal data from viewers. For example, creators have expressed the value of using comments to get helpful feedback from older viewers. YouTube says it supports platforms treating adults who view primarily child-directed video content as adults, as long as there are measures in place to help confirm the user is an adult.
The latest YouTube stats on when, where, and what people watch
YouTube user statistics
YouTube is one of the most popular online platforms in the United States. The video-sharing site serves as a forum for entertainers, commentators, businesses and others, and Americans use it in a variety of ways, from getting the news to learning new skills. At the same time, YouTube has faced scrutiny — as other online platforms have — about issues including online harassment , misinformation and the impact of technology on children. Using a combination of public opinion surveys and large-scale data analysis, Pew Research Center has studied YouTube in recent years to better understand the content that gets posted to the site and how the U. Here are 10 key takeaways from our research:. As of January , nearly 44, YouTube channels had at least , subscribers. Collectively, these popular channels uploaded 48, hours of content and received over The average video was 12 minutes long and received nearly 60, views in the seven days after it was posted.
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And every other website, too, except for Google. Not to mention staying up to date with them. How are they using it? And what does that mean for business? Bonus: Download a free guide that reveals the exact steps one creator took to gain more than 23,, views on YouTube with no budget and no expensive gear.
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